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"This moisturizing gel is fantastic. It maximizes curl and has great hold. I immediately bought the biggest size after I tried it! My husband loves it too for his thick wavy hair."
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A hydrating styling gelee that provides flexible hold and long lasting curls.
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Suitable for
Best for coarse, curly and coily hair.
Why we stand behind it
Create touchable, long lasting curls with this flexible styling gelee that smooths, hydrates and holds in a single step. Its nourishing formula features Bamboo Extract, Sugar Complex and Certified Organic Aloe Vera to provide curl memory, improve manageability and boost moisture. Best for coarse, curly and coily hair.
Key ingredients
Sugar Complex (Sucrose + Honey): Provides hold, amplifies thickness and improves manageability.
Bamboo Extract: Promotes style retention and nourishes hair with strengthening minerals that keep strands resilient against breakage.
Certified Organic Aloe Vera: A versatile and lightweight moisturizer and hair strengthener that leaves strands with a silky texture.
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Alcohol Free
Soy Free
Paraben Free
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
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Take our 1 minute quiz and get matched to real people with your skin tone and type.
Take a deep breath and become present.
Section wet hair.
Distribute 1 to 2 pumps into hands and awaken the formula by rubbing palms together.
Apply from roots to ends.
Diffuse or air dry to define texture and style.
Your beautifully styled hair is a reflection of you.
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
create accountInnersense Organic Beauty is a love story between two seasoned beauty professionals who share a passion for health, hair, beauty and the planet. Greg and Joanne Starkman are pioneers who founded the brand in 2005 when they realized the need for clean, pure, organic and non-toxic professional quality hair care products. They trusted their innersense, sourcing the highest quality and Certified Organic ingredients, in the purest, most concentrated form, to create a complete, award-winning line of safe, sustainable and cruelty free personal care products. The ongoing result is salon performance formulas that hydrate, nourish and revitalize all hair types.
SHOP ALL Innersense Organic BeautyOverall rating: 4.923077 / 5 from 13 reviews.
Review topics: ["looks","curls","hold","gel","cast"].
"This moisturizing gel is fantastic. It maximizes curl and has great hold. I immediately bought the biggest size after I tried it! My husband loves it too for his thick wavy hair."
— Bridget B. (5/5)
"I had been using “I Create Hold” and “I Create Volume,” but “I Create Curl Memory” does the work of both without leaving my wavy/curly hair crunchy. I will definitely be a repeat customer. Well done Innersense!"
— Caroline W. (5/5)
"I love how defined my curls are while also keeping the softness. A little goes a long way. I use I create lift at the roots sometimes. Great product and I’ve tried them all!"
— Rachel R. (5/5)
"This was more of a gel, can be stiff in hair before crunching once dry"
— Hayley A. (4/5)
"I tried this after going through a bottle of I create hold. Curl memory’s cast is so much stronger which I was not expecting bc of the thin formula. A little goes a long way! And it’s important to style and set your curls or they’ll be stringy bc the cast is so strong. I love it. I layered it over the leave-in. Will try adding mousse too."
— Jaanki P. (5/5)
"Finally found the products that make my waves/curls look amazing!"
— Rebeka S. (5/5)
"Love this curling gel! Defines curls while leaving my hair so soft."
— Alex (5/5)
"Awesome job on keeping curls shape"
— Renay L. (5/5)
"I love this--- it is much lest sticky than traditional hair gel, but defines curls well."
— Sarah S. (5/5)
"I recently tried this gel over the “I create hold” and it has just as much hold but doesn’t leave hair so rigid. I still get soft curls."
— Aris D. (5/5)
We offer clean beauty vetted to the highest standard.
We want to know where ingredients come from and how they were made.
Clean beauty should include the just treatment of humans and animals.
We co-founded Pact to tackle beauty’s packaging waste problem.